It’s not acceptable that women still encounter so many barriers to getting into and thriving at work. By breaking down those barriers we can create a better and more productive economy for all. That is why the CDA has launched Un_Biased.

Debbie Akehurst
CEO, Central District Alliance

Afraid Restricted Leashed Biased

Brought to you by Central District Alliance

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It’s not acceptable that women still encounter so many barriers to getting into and thriving at work. By breaking down those barriers we can create a better and more productive economy for all. That is why the CDA has launched Un_Biased.

Debbie Akehurst

CEO, Central District Alliance

Un_Biased is a project to analyse women’s work life journeys, understand the barriers that can stop them from realising their full potential and identify opportunities for change. There are lots of different ways to get involved and have your say and we want to hear from as many people as possible!

A fairer economy is a thriving economy.

An economy that everyone can access means more talent, more creativity and greater diversity of thought and experience – all of which leads to happier and more productive teams and better outcomes.

perceptions glass ceilings the bias

Who is driving this project?

The Central District Alliance (CDA) Business Improvement District (BID) is the collective voice of over 400 organisations, representing a highly diversified commercial and cultural base of creative, educational, legal, medical, professional, scientific, and technological brands of global significance. The CDA BID prioritises sustainability, destination modelling, business solutions, public realm, and placemaking within our district.

LCA is a full-service PR consultancy that delivers campaigns, consultations and content to clients across the built environment sector. We utilise market insight to engage local communities, navigate complex political and stakeholder environments and promote brands, places and spaces to help create long-term value for clients in both the public and private sectors.

PRD is an independent social and economic research consultancy focused on inclusive economies. Our core areas of work include socioeconomic and investment strategies for places, partnership and delivery structures, community and stakeholder engagement, impact monitoring and evaluation, and asset strategies. We empower our clients to shape and realise their ambitions as well as to measure and demonstrate positive impact.

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